Human Insights Tools & Resources
Looking for ways to design programs that are more tailored to fit client’s lives? Interested in learning how to gather and apply human insights in your own work? Uncover clients’ hidden preferences, environment factors and behaviors to improve your services with these tools and resources.
Our human insights approach involves three iterative phases. In discover, we identify a real, addressable challenge facing an organization’s clients, along with the behavioral or environmental barriers that helped create that problem. In design, we generate potential solutions to address the challenge and solicit feedback to refine them. In test, we explore whether the solution(s) envisioned in design are potentially appealing and easy to use. The diagram below represents the human insights process and how you can go from problem to innovation using this approach.
Human insights research helps us understand the context in which people make decisions and take actions about their finances.
Bringing together a range of techniques to discover challenges, design solutions, and test the viability of solutions.
Research helps us identify opportunities to build prosperity. Our data and insights are designed to make the case for effective solutions.
Have a question about the use of human insights? Get your answers here.